Outgrowing Softr?
Let's move you to a custom app.

Your Softr portal got you real users. We rebuild it as production-grade custom code — your design, your database, no per-user fees — shipped in weeks by a senior US-based team.

200+ products shipped · US-based team · free, no-pressure assessment

Alex Dow, founder of Let's Build My App

Sound familiar?

PER-USER PRICING ADDS UP

Softr charges for the portal users you invite — so every client you win becomes a line item. The more your portal succeeds, the worse the math gets.

Per-user pricing means your best month is your most expensive month

BLOCKS ONLY BEND SO FAR

Softr's blocks got you live fast. Now every design request ends in "the block doesn't support that" and custom-CSS hacks that break without warning.

When clients live in your portal daily, the template look starts to cost you

YOU NEED REAL CODE

An investor, enterprise buyer, or new CTO just asked who owns the code — or the feature you need simply doesn't exist as a block.

Due diligence wants a codebase, not a Softr workspace

AIRTABLE IS THE CEILING

Your data layer is an Airtable base — record caps, API rate limits, and sync lag included. Users see stale data, and heavy views crawl.

A real database doesn't make your users wait for a sync

LOGIC LIVES IN ZAPIER AND MAKE

Your real business logic runs as automation scenarios scattered across other tools. One quietly failed run, and nobody notices until a client does.

In code, your logic lives in one place — versioned, logged, testable

SEO AND SPEED CEILINGS

Softr pages ship heavy and look like everyone else's. When search rankings and load times actually drive your revenue, you're tuning a rented engine.

Custom code puts Core Web Vitals and SEO back in your hands

Sometimes the answer is: stay on Softr.

We're not here to talk you out of Softr. A simple directory, a gated-content site, or a lightweight internal portal is exactly what Softr is for — and if that's your app, we'll tell you to stay put. But when clients log in every day, the blocks box in your design, and Airtable strains under your data, you've outgrown it. The free assessment gives you that verdict, straight, either way.

What running your app actually costs

Staying on Softr After migrating to code
Platform / hosting A Softr plan plus the Airtable plan behind it — two tiered subscriptions Firebase or Supabase, typically $25–$100 per month
Per-user fees Per-user charges for portal users — every client you add raises the bill No per-user fees — predictable usage-based hosting under your control
New features Limited to what blocks and native integrations support Anything you can spec, your team or any developer can build
Ownership Softr renders the front end, Airtable holds your data — you rent both Your repo, your data, your infrastructure

Ranges reflect typical small-to-mid apps; your free assessment includes numbers for your actual app and traffic.

How the migration works

FREE MIGRATION ASSESSMENT

We look at your Softr app, the Airtable base behind it, and where it hurts — then give you a straight verdict: stay on Softr, migrate fully, or move just the client-facing portal first — with a fixed quote and timeline.

If Softr still fits, that's the verdict you'll get. Free.

MAP THE APP

We document every block, your Airtable schema, and each Make and Zapier scenario feeding the app — so nothing gets lost in translation.

Your automations are part of the app — we map those too

REBUILD IN REAL CODE

Senior US developers rebuild it as production-grade React + TypeScript on Supabase or Firebase — your design this time, not the closest block.

Pixel-level control replaces block-level compromise

RUN IN PARALLEL

Your Softr portal stays live while we move your Airtable data into a real database and verify the new app against it, record by record.

Clients keep working — nothing changes until you sign off

CUT OVER CLEAN

We flip DNS, hand over the GitHub repo, and stay on for post-launch support. Every line of it is yours from day one.

Your portal, your code, your infrastructure

What you get

A CODEBASE YOU OWN

Standard React + TypeScript in a GitHub repo under your name. Any developer on earth can pick it up — no blocks, no platform, no lock-in.

React + TypeScript / Supabase or Firebase / Yours outright

YOUR DESIGN, NOT A TEMPLATE

Every screen designed for your brand and your workflow instead of assembled from blocks. The portal your clients use daily finally looks like yours.

Pixel-level control where blocks used to say no

FIXED PRICE, SENIOR US TEAM

A fixed quote before we start, built in 4–10 weeks by the same senior US-based engineers who ran your assessment. No handoffs, no per-user fees.

Your hundredth portal user costs the same as your tenth

No-code apps we've already moved to code

Foodie Follower logo

A restaurant discovery and creator marketplace, migrated from Bubble to React + Firebase — then taken somewhere Bubble never could: a native iOS app with in-app subscriptions.

Bubble → React + Firebase + native iOS
See the live app →
CScore logo

A clinician scoring platform rebuilt from Bubble into production code with Stripe billing — now serving healthcare clients on infrastructure the founders own.

Bubble → React + Firebase + Supabase + Stripe
See the live app →
People Cost logo
People Cost
WORKSPACE

A workforce cost-planning tool moved off Bubble onto React + TypeScript and Firebase, with Stripe subscriptions carried over without missing a billing cycle.

Bubble → React + TypeScript + Firebase + Stripe
See the live app →

A team of senior US engineers

Let's Build My App is a team of senior, US-based engineers who have worked together for years. No offshoring, no freelancer marketplaces, no juniors learning on your project. The same people who design your platform build it, review it, and ship it, so nothing falls through the cracks between teams who have never met.

200+

custom products shipped, and counting

100%

US-based senior engineers

35+ yrs

of combined software development experience

0

handoffs between teams who've never met

Got a question?

We have answers.

How much does a Softr to custom app migration cost?

It depends on how much your Softr app does — most rebuilds land in a 4–10 week range, quoted as a fixed price after the free assessment. You'll know the number before we write a line of code.

What happens to our Airtable data?

We migrate it into Supabase or Firebase — a real database with no record caps, rate limits, or sync lag — with verification passes along the way. Nothing gets deleted from Airtable until you've signed off on the new app.

Does our portal go offline during the migration?

No. Your Softr portal stays live while we build. We run the new app in parallel, migrate the data, and cut over only when you've tested everything. Your clients just notice it got faster.

What happens to our Make and Zapier automations?

We rebuild them as real backend code inside the app — versioned, logged, and testable. No more silent failed runs in a scenario nobody remembers building.

Will you tell us if we should just stay on Softr?

Yes — often we do. A simple directory or a lightweight internal portal is exactly what Softr is for. If that's your app, the assessment says so, for free, and you lose nothing.

Find out what life after Softr
looks like for your app.

A free assessment with Alex: a straight stay-or-migrate verdict on your Softr portal, a fixed quote if it's time to move, and zero pressure either way.

Alex Dow, founder of Let's Build My App